Does my Presence® website support LLMS.TXT, sitemap.xml, and JSON-LD for AI search?

What technical SEO and AI-readiness elements are automatically included on your Presence® website — and which require a support request or plan upgrade.

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What's included

Luxury Presence automatically handles several technical elements that help AI search tools and search engines discover and understand your website.

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Sitemap.xml

Every Presence® website automatically generates and maintains a sitemap.xml file. You do not need to create or upload one manually.

Your sitemap is accessible at: yourdomain.com/sitemap.xml

Our team submits your sitemap at launch to help Google discover and index your website. After that, your sitemap is typically updated automatically as your site changes, and Google will continue to crawl it over time.

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JSON-LD schema markup

JSON-LD is structured data markup that helps search engines and AI tools better understand the content of your website — including your business name, location, and real estate listings. It can enable enhanced search results and improve how AI tools represent your business.

Luxury Presence supports JSON-LD schema markup implementation. Availability depends on your plan. To learn more about which schema types are supported and how to request setup, see Does the Presence® Platform support schema markup?

Tip: You can also add custom JSON-LD scripts manually to any page via Site Settings → Global Scripts. For assistance with custom schema markup, contact support@luxurypresence.com.

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LLMS.TXT

LLMS.TXT is an emerging web standard designed to help large language models (like ChatGPT and Gemini) better understand the structure and content purpose of a website. It is similar to robots.txt but written in plain language specifically for AI crawlers.

This feature is available for our clients. You can check whether your site already has it by visiting: yourdomain.com/llms.txt

If the page loads with content, your file is active. If not, or if you'd like one added to your site, contact our support team and we'll be happy to look into adding it for you.

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What Luxury Presence handles for AI search optimization

Beyond individual technical files, Luxury Presence actively optimizes your site for AI search visibility across multiple dimensions:

• Sitemap.xml — Auto-generated and updated with every site change
• Schema markup (JSON-LD) — Available on select plans; helps AI and search engines understand your content
• On-Site SEO Tool — Automated weekly on-page optimization on Brand, Scale, and All In plans
• Meta titles and descriptions — Editable via Site Settings on all plans
• Blog and Property Pages Structured Data Elements — Available in the Website Builder to enhance blog indexing and improve search visibility

For a full breakdown of what is included on your specific plan, see How Luxury Presence supports AI-driven SEO across different plans

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FAQs

Does LP automatically create an LLMS.TXT file for my website?

LLMS.TXT is an emerging standard and LP's support for it is actively evolving. Contact our support team at support@luxurypresence.com or via live chat in the Presence® Platform to get the current status for your site.

How do I check if my sitemap.xml is working?

Visit yourdomain.com/sitemap.xml in your browser. If the sitemap is active, it will display a list of your website's pages in XML format. If you see an error or a blank page, contact our support team.

Can I add custom JSON-LD markup to my site myself?

Yes. You can add custom JSON-LD scripts to your website via Site Settings → Global Scripts in the Presence® Platform. In the Website Builder, click the three-dots icon next to Edit, then select Site Settings to find the Global Scripts section. For assistance with schema markup, contact support@luxurypresence.com or call 310-955-1077, option 2.

Note: This applies the script to all pages, not a specific page. For per-page schema targeting, Google Tag Manager is required.

Where can I learn more about AI search optimization for my Presence® website?

See How AI-first search is changing visibility for real estate agents and How to rank in AI search tools for "best real estate agent" searches for strategies and guidance tailored to real estate professionals.

How do I request help with AI search setup on my site?

Contact our support team via live chat in the Presence® Platform, by email at support@luxurypresence.com, or by phone at 310-955-1077, option 2.